San Antonio

San Antonio Area Fishing Lures

Aquasonic Lures, Universal City & Cibolo, Texas

Barbera Rat and Barbera Mouse, made by Shakespeare Co., Kalamazoo, MI, for Barbera Sporting Goods Co., San Antonio, Texas. (A Texas Bait: The History of the Barbera Rat: article in the NFLCC Magazine, winter 2015, Vol. 25, No. 2)

Barbera Rat label at end of box.

Demon Lure Company – maker of the Sail Shark and the Bat:

DooDad Baits, Kerrville, Texas. Made by Winston C. “Windy” Gray.

Doodads came with 1 or 2 hooks
103: gray sides with top gray scale

Finmaster Lures, San Antonio, Texas – maker of the Finmaster III. Colors listed in Field & Stream ad (July, 1969): white, yellow, purple; also redhead on white.

Finmaster lures

Lovelace Mfg. Co., San Antonio & Bandera, Texas – maker of the Breathing Minnow and Winny-Dink.

Two sizes of Breathing Minnow. The top one is about 1/2 inch shorter.
Replacement silk body socks were available. These were hand made.
More Breathing Minnows
Listing from the San Antonio Express newspaper, May 31, 1938.
Also, 1938 was the only year Lovelace was listed at this address in the San Antonio phone book.

Lovelace spoons
Lovelace dragon-like lure

Mack’s Tackle Workshop, San Antonio, Texas – maker of various baits including the minno-bug, flyrod bugs, cork bugs, etc. (Listed in the San Antonio phone book from 1944-1955 at 513 1/2 Dolorosa.)

Assortment of Mack bugs

Mack Crawfish
Mack Mice
More Mack bugs on cards
Minnow Bugs in box
More Minnow Bugs including 4 of the earlier version.

Medina Mouse, made by Shakespeare Co., Kalamazoo, MI, for San Antonio Fishing Tackle Co.

Medina Mouse label on end of box

Pico Lures (Padre Island Co.), moved to San Antonio, Texas in 1962 – maker of various lures including Pico Chico, Pico Perch, Mullet, Pico Pop & Lil Pop, Side Shad, Piggy Boat, and others.

Schoolmaster Boat & Tackle Company,  San Antonio, Texas – maker of the Schoolmaster Lure, Schoolmaster Perch Lure, and Schoolmaster Shrimp. Robert P. Nelson was the owner of this company. (1960 is the only year the company was listed in the San Antonio phone book.)

Schoolmaster lures
Schoolmaster Shrimp

Southwestern Fishing Tackle Co., San Antonio, Texas

Dingbat Wiggler (top left, missing hair tail), Bingo Mouse (top right), and 2 roundnose runt lures ( bottom)